Growthology 12 Week Program with Neil
This Program provides comprehensive content as outlined below, with 'One-on-One" help from Neil to help process and integrate the material into your business.
Benefit from:
-Weekly Q&A sessions to clarify any matters regarding Program content, videos, checklists or assignments
-Digging Deeper' to address any problems that you and/or your team may have.
-Neil's availability by email or phone for up to 3 hours a week for 12 weeks, to work with you and/or your team to the stage where your Business Growth Plan has been developed and captured.
You will:
Download and progressively work through the following 8 step - by - step Modules to cover the key facets of your business. Each Module is packed with content - video, copy presentation slides, checklists, and working assignments to relate the content directly to your business
Program Modules
1- Your Business Model
2- Your Vision, Goals and Values
3- Your Planning Platform and initial Focus Areas
4- Your product/service Market Offering
5- Your target Market(s) Selection
6- Your Distribution Channel(s) to market
7- Your Sales & Marketing
8- Capacity & Capability requirements to sustain growth
As you work through the Program, you will increasingly develop and capture your Business Growth Plan, tailored for your business.
It is anticipated that this process will take 12 weeks from start. You will then increasingly move into action mode to implement the various strategies and key activity identified. If you need to extend the timeframe, Neil can assist, subject to his then current client loading/spare capacity, and ongoing monthly fee.
Your planning platform will be used as a key 'living' tool for your business to monitor, share, delegate, and update your Growth Plan in real time as you 'roll out' activity.
Expect to quickly knock over your challenges, gain momentum and improve results!
Sample benefits from the Program
Refresh your Business Model, which may well be outdated.
Find your Way - through the mass of opportunities - with clarity and focus.
Financially structure your business for growth and improved profitability, and to mitigate tax.
Improved marketing strategies and activity - to position for increased sales in existing and possible new markets.
Sales through the door - imagine doubling your revenue in 5 years!
Possibly exporting - to reduce reliance on a limited size of the domestic market.
A high performing team, taking increased ownership and accountability.
More time to focus on what matters and less stress, including work/life balance.
Finger on the pulse - being in control with 24/7 visibility on key performance indicators.
More time to focus on what matters and less stress, including work/life balance.
Transform new product ideas into commercial reality and success.
Structure robust commercial contracts and agreements - including agents, distributors, licensing, intellectual property.
Build your intangible asset portfolio for sustained growth.
Enhanced systems and processes to support growth and mitigate risk.
Program Content
Let’s explore the Program curriculum further for each Module to take your business to new heights.
Course content is easy to work with, highly practical, full of Checklists & Tips; and is based on 40+ years of international experience of what works!
Module 1 - your Business Model
Introduction to the Growthology process.
Key elements of the classic Business Model Canvas.
Common considerations.
‘Snapshot’ your current Business Model - where you are at today.
Initial look at what is working well and areas for improvement.
2 Work Assignments.
Video = 26 minutes.
Module 2 - Vision, Value, Goals
Where we are at with the Program.
Importance of a Growth Plan.
Growth Aspirations.
Vision.
Core Values.
Higher Level Goals.
2 Work Assignments.
Video = 24 minutes.
Module 3 - Planning Platform & selecting initial Focus Areas
Where we are at with the Program.
Your Planning Platform:
Options.
Needs.
Research & Trial.
Selecting your Focus Areas.
Possible key tasks, strategy, activity.
1 Work Assignment.
Video = 20 minutes.
Module 4 - Current Product/Service Market Offering
Program stocktake.
Why look closer at your Market Offering:
- objectives & rational
Review current Product/Services.
Identify possible areas for change.
Go/No Go considerations.
Deeper considerations.
6 Work Assignments.
Video = 32 minutes.
Module 5 - Target Market Selection
Why look closer at Market Selection:
Objectives
Rationale
Review current Target Market(s).
Possible Strategies/Tasks for needed change.
Priorities.
4 Work Assignments.
Video = 35 minutes.
Module 6 - Distribution Model
Program stocktake.
Why look closer at your distribution channels:
- objectives & rational.
The range of options.
SWOT analysis.
Possible Strategies/Tasks for needed change.
Priorities.
4 Work Assignments.
Video = 34 minutes.
Module 7 - Sales & Marketing
Program stocktake.
Why look closer at Sales & Marketing:
Objectives
Rationale
Review your current Sales & Marketing approach.
Possible Strategies/Tasks/Activity moving forward.
Priorities.
Appendices:
Sales & Marketing - Critical Success Factors.
The Sales & Marketing Plan.
4 Work Assignments.
Video = 45 minutes.
Module 8 - Capability & Capacity Development
Program stocktake.
Why look closer at your capability & capacity:
- objectives & rational.
Capability vs Capacity.
Unique challenges & opportunities for SME’s.
Strengthening your internal capabilities.
Strengthening capacity.
The Asset Eco-System.
Next steps & closing thoughts.
3 Work Assignments.
Video = 52 minutes.
Why You Should Attend This Webinar?
Expert Insight
Gain valuable knowledge from industry-leading business growth coaches.
Actionable Strategies
Learn practical techniques to accelerate your business growth.
How to Create a GRowth
Connect with like-minded business owners and entrepreneurs.
Building a business is difficult ...
but you don't have to do it alone!
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